About Us
Welcome to Pheran
At Pheran, tradition meets modern elegance. We celebrate craftsmanship, culture, and community by preserving the rich heritage of ethnic wear and infusing it with contemporary flair. Pheran is more than just a clothing brand; it's a platform for empowerment and transformation.
Our Story
Born from a passion for ethnic wear, Pheran offers high-quality, meticulously crafted garments that resonate with today’s discerning woman. Starting with women’s ethnic wear, we're expanding to include men’s and kids’ clothing. By collaborating directly with skilled artisans, each garment becomes a work of art, crafted with care and passion. At Pheran, customers invest in the artistry and dedication of tailors who understand the importance of every detail.
Pheran is more than just a clothing brand; it’s a platform for empowering women, particularly tailors, to become entrepreneurs.
This is how Pheran drives change by turning talented tailors into empowered women entrepreneurs.
Our Vision
To be a global leader in redefining ethnic wear, blending tradition with innovation, and empowering individuals to express their unique identities.
Our Mission
- Quality Craftsmanship: Creating garments with the highest standards of design and detail.
- Empowerment: Uplifting artisans and tailors, particularly women, to grow as entrepreneurs.
- Sustainability: Embracing eco-friendly practices that respect the environment and communities.
- Customer-Centric: Providing bespoke tailoring and exceptional customer care for a perfect fit.
Our Values
- Integrity: Transparency and fairness in all practices.
- Innovation: Pushing the boundaries of traditional fashion with fresh designs.
- Community: Building a strong, inclusive community around our brand.
Our Commitment to Quality
We source the finest fabrics and work with skilled artisans to ensure every Pheran garment is a masterpiece, reflecting our unwavering dedication to excellence.
-: Why Pheran Chose the Butterfly Wing Logo:-
“We understand that choosing a logo is a significant decision, and you might wonder why we selected a butterfly’s wing to represent Pheran.”
1. Transformation and Growth: Just as a butterfly emerges from its cocoon, the butterfly’s wing symbolizes Pheran’s transformation of ethnic wear into innovative and modern designs, reflecting growth and evolution.
2. Elegance and Grace: The delicate patterns of a butterfly’s wing capture the elegance and attention to detail that defines each Pheran garment, mirroring the beauty in our craftsmanship.
3. Empowerment and Freedom: The butterfly’s wing represents Pheran’s mission to empower women and artisans, giving them the freedom to explore their creativity and gain independence.
4. Nature and Sustainability: A butterfly is a symbol of nature, and its wing in our logo highlights Pheran’s commitment to eco-friendly, sustainable practices that respect and protect the environment.
5. Universality and Timelessness: The butterfly’s wing is universally recognized, timeless in its beauty, and ideal for Pheran’s global audience, resonating across cultures and generations.
6. Visual Appeal: The wing’s intricate form offers endless design possibilities, enhancing the versatility of Pheran’s branding across various platforms, from packaging to digital media.
“The butterfly’s wing in our logo is more than a design—it embodies transformation, grace, and the freedom to express your true self through Pheran’s timeless fashion.”
Join the Pheran Family
Whether you’re a customer, a partner, or an artisan, we welcome you to be part of the Pheran journey. Together, we celebrate the beauty of tradition, the excitement of innovation, and the power of community.
